Here's a selection of my favourite top 20 advertisements using wit or humour.I love advertising - especially witty advertising. Witty advertising works best on well-known brands or relevant issues, hitting you at a more personal, subliminal level, bringing out a smile on your face. They are memorable, in that they take the ordinary and place it into a different context. This makes the brain double-take and lets the reader take in the ad, retaining it longer. Who doesn't like to laugh or giggle, it produces a warm feeling inside. This is just what the advertiser wants - to get friendly with you and remember them when you're out shopping or driving... If you require any help with your advertising, from press ads to online banners, we can help!