Category Archives: social media

Language Matters: How Copy Works With Your Brand

Language Matters: How Copy Works With Your Brand

Building your brand is a multi-layered process, comprised of contrasting colours, careful kerning, and of course, captivating content. Yet while much of the focus is placed primarily upon aesthetic aspects, it is vital to remember that when it comes to creating a fully fleshed-out brand identity, the voice is every bit as important as the [...]

6 steps to plan your social media strategy

6 steps to plan your social media strategy

The list of social media platforms available to us is getting longer and longer by the day, just look at this list on Wikipedia. Be it Facebook, Twitter, LinkedIn, Pinterest, Google+, as a user you're required to put time and resources to build and maintain your profile constantly to stay up to date and relevant.

The 5 Steps to Create a Brand That Attracts